Walsall will be alive with music and entertainment this weekend thanks to daytime and evening events that will really get the party started.
Family fun will be the order of the day on Saturday 1 December from 11am to 5pm in Gallery Square, while Walsall Music Festival will get the town rockin' from 6.30pm that evening.
Walsall Council's leisure services and town centre management team have been working with Breeze Experiential Marketing Ltd to host both events.
The free daytime party features Christmas craft making, rides, an inflatable ice slide and a rodeo Rudolph.
Live bands will be playing at The Wharf Bar nearby, while a craft fair will be running at the New Art Gallery.
The evening's Walsall Music Festival will take people back to the time when the likes of Slade and Black Sabbath played at the town hall.
Headline act Reverend and the Makers will top the musical bill on a packed programme with performances from Pint Shot Riot, Two N Eights, Gary Nock, Khaliq and State of Things.
Acoustic panels have been installed at the historic building and Walsall Music Festival is the first major music event hosted there since the seventies.
Councillor Anthony Harris, Walsall Council Coalition portfolio holder for leisure and culture, said: "Walsall is definitely the place to be this Saturday.
"Excitement is really building for Walsall Music Festival and no wonder with such a great line-up.
"This is the shape of things to come. Walsall can now attract bands and support up and coming stars alike thanks to the better sound quality at the town hall.
"While the evening show is for over 18s and 16-year-old accompanied by an adult, the daytime party means younger residents won't be missing out.
"It's all adding up to a super Saturday in Walsall this weekend."
Tickets for Walsall Music Festival cost £16 and are available from the town hall box office on 0845 111 2900 or www.walsallmusicfestival.co.uk