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Roundabout sponsorship scheme

Walsall Council’s new roundabout sponsorship scheme aims to get local businesses involved in building pride in Walsall as well as providing them with an excellent marketing opportunity.

Why sponsor a roundabout?

  • Build your company’s profile through logo and branding awareness
  • ‘Wide reaching’ message with a local audience
  • ‘Value for money’ marketing tool
  • Supporting the community by improving the environment

How much will this cost?

A pricing structure has been put into the place which sets a value on each roundabout in relation to the passing daily traffic flow figures for the site. The figures below are based on a per annum payment, April to March. You can view a list categorizing roundabouts in Walsall (PDF 16KB) and a map showing the locations of these roundabouts (JPEG 2.63 MB). (If you view this map in your browser you may need to hover over the image and click the maximise button to view the map fully).

CategoryAnnual costAverage traffic flow per day
Gold£4000 +VATUp to 40,000
Silver£3000 +VATUp to 20,000
Bronze£2000 +VATUp to 10,000

Designs

Walsall Council’s corporate design team will incorporate your logo and company name into the design of the 900mm by 500mm sign alongside Walsall Council’s logo and website address.

Our policy

  • Sponsorship opportunities are based on a per annum contract April to April
  • Our roundabouts will be sponsored on a first come first served basis
  • A waiting list for roundabouts will be available
  • Up to four signs will be placed on each roundabout on approach routes
  • Each roundabout will be maintained by Walsall Council
  • Damages to signs and roundabouts will be the responsibility of Walsall Council
  • The council reserve the right to deny a business sponsorship of a roundabout
  • Payment can be made by cheque to Walsall Council
  • The council stresses that this is not advertising but sponsorship only
  • The sponsor can, if they wish cancel their sponsorship after the 12 months period (April to April)
  • Businesses can sponsor more than one roundabout

Contact us

If you are interested in sponsoring a roundabout or would like further information please contact:

Regeneration
2nd floor, Civic Centre
Walsall Council
Darwall Street
Walsall
WS1 1DG

Telephone 01922 652125